| Audience |
Issues |
Approach |
| Parents of prospective clients (ages 20 and 55, computer savy, PC and Mac users with varies resolutions sizes and connections) |
- Looking for safe and nurturing enviroment
- looking for structered learning
- food safety
- great contact with parents(guardians)
|
- list or reassurance of posesion of certificates, permits, links, background check,
- 2 exits and both are followed by secured and fenced play areas
- homelike enviroment - indeed at home and kids are treated like family(emphasised with pictures)
- kids have circle time with stories, games and time for art and crafts, regular meals and nap times
- all staff have their food handlers permits and observe strict sanitation and clean food preparation
- easy to contact daycare via phone, email, Facebook
|
| Parents of childrens currently in daycare (ages 20 and 55, computer savy, PC and Mac users with varies resolutions sizes and connections) |
- easy and fast contact if necessary
- feedback is encourage
- posible discounts for siblings
|
- contact via cell phone, home line and facebook
- access to kids pictures via Facebook
- posibility of contact with kids anytime(phone, FaceTime)
|
| Affiliates/Neighbours (ages 20 and 55, computer savy, PC and Mac users with varies resolutions sizes and connections) |
- looking for something they are familiar with
- looking for childcaree close to home/work
|
- outside signage
- participating in neighbourhood activities(neighborhood night,watch, clean up)
- posibility of contact with kids anytime(phone, FaceTime)
|